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    The Athletes Make The Best Companies™ Certification recognizes organizations that demonstrate a measurable commitment to athlete aligned leadership and competitive workforce development. Companies complete the Athlete Workforce Index™, which evaluates athlete composition, leadership influence, and competitive traits across the organization. The results show how athlete aligned behaviors strengthen culture, performance, and organizational identity while signaling leadership quality to recruits, partners, and clients. Certified companies gain visibility across the ecosystem and are recognized during Sports and Entertainment Week.


    Certification Pricing

    Certification is offered as a simple annual fee based on company size.
    No per‑employee or per‑assessment charges. Unlimited participation.

    Certification Pricing Annual fee based on company size. No per-employee or per-assessment charges. Unlimited participation.4), or 501(c)(6) IRS status. Current determination letter required upon registration. Not available to government agencies or public authorities. Organizations with annual operating budgets exceeding $50 million are not eligible for nonprofit pricing regardless

    • Full access to the Athlete Workforce Index™
    • Unlimited employee participation
    • Certification badge + usage rights
    • Online company profile
    • Recognition during Sports + Entertainment Week
    • Leadership alignment reporting
    • Visibility across athlete‑powered media channels
    • National press release for Employer‑brand amplification

    How Certification Works

    A simple four‑step process designed for clarity and full workforce engagement.

    Step 1 — Enroll Your Company

    Select your company size tier and activate your annual certification.
    You receive immediate access to the Athlete Workforce Index™ registration page.

    Step 2 — Deploy the Athlete Workforce Index™

    Share your assessment link with all full‑time and part‑time employees.
    Participation is unlimited and included in your annual fee.
    You have 30 days from activation for employees to complete the Athlete Workforce Index™.

    Step 3 — Receive Your Results

    Within 7 business days of your participation deadline, you receive:

    • Athlete Workforce Index™ score
    • CLEAR™ Dimension breakdown
    • Benchmarking insights

    Step 4 — Earn Certification & Amplify Your Brand

    Companies that meet the participation threshold earn the official
    Athletes Make The Best Companies™ Certification.

    You receive:

    • Certification badge
    • Online company profile
    • Recognition during Sports + Entertainment Week
    • Visibility across athlete‑powered media channels
    • Press release distribution

    Why Companies Participate

    Certified organizations gain:

    • A competitive edge in workforce recruitment
    • Stronger business development positioning
    • A differentiated brand identity rooted in performance
    • Recognition as an athlete‑aligned workplace
    • Access to a growing ecosystem of athlete‑driven companies
    • A clear, credible signal of leadership quality and workforce strength

    Certification shows your organization invests in a high‑performance workforce and values leadership shaped by athletic experience.


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